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Raport 2023

"Questvertising - the effectiveness of a new approach to digital advertising in light of the latest research."

Report 2023

"Questvertising - the effectiveness of a new approach to digital advertising in light of the latest research."

600 000 UU in experimental ad reach
60 000 unique users surveyed
real Internet users in the natural environment of Internet portals
brand created specifically for the experiment
a comparison of the effectiveness of three types of digital advertising
checking the impact of advertising on:
familiarity with the advertised brand,
remembering the advertising message,
preference of the advertised brand.

 

From the report you will learn:

  • What is key to the effectiveness of digital campaigns?

  • How to break through to the audience’s attention and influence their beliefs?

  • How to quickly build brand recognition?

  • What exactly is questvertising and how does it work?

 

From the report you will learn:

  • What is key to the effectiveness of digital campaigns?

  • How to break through to the audience’s attention and influence their beliefs?

  • How to quickly build brand recognition?

  • What exactly is questvertising and how does it work?

This Report has changed my perspective on Internet advertising. I highly recommend it!

Victor

„This Report has changed my perspective on Internet advertising. I highly recommend it!”

*Who is Victor Alva? Find out – by reading the Report.

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